Ambient music selected for every customer

ambiante music_tape recorder.jpg
Photo: from Wikimedia Common Domain

Revox B77 tape recorders like this were used by Musisélect in their broadcast studio in the 1980s. There were eight of these machines, continuously distributing music to their clients.

There are few things more charming than walking down the streets of Quartier Petit Champlain with the welcoming storefronts and cobblestone roads, and listening to the continuous stream of music emanating from the shops along the way. How do all the shop owners synchronize their music so perfectly? The answer has a fun history that began right here in Quebec City.